Farmer Auto Village

Impreza Sensation in big apple

Subaru's next generation Impreza* has been unveiled in New York with a dynamic, stylish new look, major technical innovations, fuel efficiency gains and refined cabins featuring classy soft touch finishes and computerised information displays.

The keenly anticipated Symmetrical All Wheel Drive Imprezas unveiled at the New York International Auto Show, boast fuel economy gains from the all-new 2.0 litre horizontally opposed Boxer engine. Initial figures quoted in the US reveal that the new Impreza will have an estimated highway fuel consumption of 36 MPG (6.53 litres/100 kms).

New Impreza offers significantly improved cabin space - cleverly designed within the same exterior dimensions as the superseded car.

It has a longer wheelbase, but shorter overhangs.

For the first time, Impreza will offer a Lineartronicâ„¢ transmission in addition to a refined six-speed manual.

Among the many new Impreza highlights:

  • Confident dynamic contemporary new design with powerful wheel arches, character lines, a larger glass area, the hexagon grille and hawk eye headlights.

  • Sophisticated and spacious new interior, with wider door openings and lower sills. The windscreen has a steeper rake and a thinner A pillar. The instruments are mounted lower for a more spacious feel, while a multi function screen with trip computer is mounted in the centre of the dashboard and larger exterior mirrors provide better sight lines.

  • The new quad cam two litre engine has active valve control on both the inlet and exhaust valves for more responsive performance and better fuel economy. This is aided by the Lineartronic continuously variable automatic transmission, a more compact version of that used in the Outback and Legacy. It has steering column paddle shifters to operate six "set" gears manually.

  • The wheelbase is 23mm longer, but the sedan and hatch's overall dimensions remain unchanged. Back seat passengers have 50 mm more leg room. Clever interior design has liberated more hip and shoulder room. Soft touch materials are used extensively inside and there are larger storage areas and door pockets. There is more luggage space with the boot/cargo area capable of carrying three gold bags

  • Strengthened suspension provides enhanced stability, agility and ride.

  • Safety continues to be a top priority for Subaru with the greater use of high tensile strength steel. The 2012 Impreza has a ring shaped reinforced body shell and uses larger air bags in the cabin. Vehicle Dynamics Control and ABS brakes with EBD and BA are standard.

Wallis Dumper, Managing Director, Subaru New Zealand, said: "New Impreza is the product of an exciting new design direction for Subaru that will be reflected in a whole family of future vehicles.

"It's also a massive technological leap, with an incredibly lean petrol engine, new generation Lineartronic transmission and some other exciting technologies that we'll reveal on New Zealand spec versions in due course.

"Inside, new Impreza takes Subaru interiors to a new level of refinement, with classy soft-touch plastics and a fantastic new computerised dashboard display.

"And as you'd expect with Subaru, there's a full safety suite that we're confident will maintain our five-star safety rating right across the range."

"And while most entrants in the small car segment have the same 'me too' front wheel drive formula, our new Impreza stands out in a crowded market with All Wheel Drive on every model.


"The invisible advantages of All Wheel Drive is not only a great active safety feature, it also brings the drive 'alive'. There's been a huge amount of work on handling and ride, and I believe dynamically, it will be the best small car on the market."

"The small car segment covers a broad spectrum of buyers - the changes I have outlined will make the new Impreza appeal to a greater number of buyers, without alienating our existing customers.

"We've also improved our infotainment to attract a younger audience. "Our Impreza has just become a whole lot more fun."

About Subaru

Every Subaru sold inNew Zealandfeatures Symmetrical All Wheel Drive, a horizontally opposed Boxer engine and Vehicle Dynamics Control electronic stability programme as standard.